beautymark is a beauty brand creator based in Los Angeles. We develop consumer-friendly beauty and lifestyle products and turn creative ideas into brands people connect with.
We bring nature and science together to make products that fit easily into self-care routines and help people look and feel their best.
Before anything else, we decide who a brand is for and where it fits in their day. A serum for someone with a six-step routine is a different product from a body wash for someone who's in and out of the shower in five minutes. Getting that right first keeps us from making something nobody asked for.
We work on texture, scent and feel until the product is something we'd happily use ourselves. Ingredients come from the sea, from plants and from the lab, and we pick them for how the finished product feels on skin and hair.
Packaging, color, type and photography get worked out together, so a brand looks like itself on a shelf, on a phone screen and in your bathroom. If you can spot it from across the room, we've done our job.
Vitamins and Sea beauty is a beach day in a bottle. Sea kale, kelp and seaweed run through the line, from the cleanser to the sleep mask, with a fresh marine scent and light, cooling textures. Finish the routine feeling like you've just come in from a morning by the ocean: salt in the air, sun on your skin, that just-swam glow.
The Hair Method sorts its shampoos, conditioners and treatments by what your hair needs, so you can pick up a matching set without guessing. Every formula is made with coconut alkanes, a plant-derived alternative to silicones. The amber bottles are made from 100% recycled plastic.
Clean Botanica turns a regular bodycare routine into the best part of your day. Pick santal, jasmine or vanilla and use the body wash and body oil as a pair: wash, then smooth the oil over damp skin before you reach for the towel. The men's line comes in eucalyptus, sea salt and tea tree.
